
Company: Citigate Cunningham, San Francisco, CA Company Description: In business for more than 20 years, Citigate Cunningham is a pioneer in high-tech public relations. We’re steeped in the innovative, fast-paced, competitive Silicon Valley tradition and have translated this tradition into a media results-driven culture that combines the depth of a specialty firm with the reach of a global firm. Nomination Category: Company/Organization Categories Nomination Sub Category: Environmental Stewardship Program of the Year
Nomination Title: It's Easy Being Green—One Office Building at a Time
1. Describe for the judges the activities and accomplishments of the nominee during the eligibility period (up to 500 words):
Christine Pfendt is a CEO with her dial set on "green," as in conserving energy for a healthier future of the planet. Her specialty is converting the often most elusive species of workspace in the green conversion movement: the corporate office.
This past year Christine led the efforts to help her company's San Francisco office pass a rigorous series of audits by The San Francisco Green Business Program — which included an evaluation of the company's water and energy use, equipment, lighting, and cleaning supplies. She also successfully encouraged the 25-floor building to adopt Pacific Gas and Electric's (PG&E) Demand Response Program, which offers incentives for business owners who voluntary curtail their facility's energy use during times of peak demand.
In August, The New York Times ran an article entitled, "The New Workplace Perk: Gas," that led off with a mention of Citigate's efforts to curtail employees' use of their cars. This was a part of a larger string of greening efforts that in May 2008, had earned the agency a GoGreen Award from the City of Cambridge in the transportation category, which lauded the agency's provision of public transportation subsidies, a covered bike storage facility and telecommuting options to all of its employees.
Energized by the above milestones, Christine put the pressure on Equity Office Properties Trust, Cambridge's largest property owner, to go green. This past August, Citigate's home office building, along with several other properties in downtown Cambridge, achieved Leadership in Energy and Environmental Design (LEED) recognition for the existing buildings green certification program. Christine received a letter from the mayor of Boston thanking her for her efforts in encouraging the property giant to adopt green facility practices. Christine is also an active member of Cambridge Climate Leader, Cambridge's current Green program.
Citigate Cunningham’s executive staff recognizes the economic benefits of reducing the company's energy consumption by fifty percent and anticipates an increased reduction in years to come. To maintain compliance on the day-to-day operational level, Citigate Cunningham authored a checklist distributed to all employees about green habits and sends out daily/weekly calendar notices reminding employees to shut off their power strips which powers employees’ equipment and empty their paper recycle bins into the larger recycle bins.
Citigate Cunningham uses the company's green status as a way to attract like- minded employees. The buzz seems to be catching on in the online job search community. "They're also an entirely GREEN office, which is kharmically good," writes job blogger Peter Shankman, who profiled Citigate on his 30,000+- subscriber based blog, www.shankman.com. Citigate Cunningham recognizes that employees regard the fact that the company "walks the talk" in green awareness as a perk to working there.
Numerous contacts from Citigate Cunningham’s professional networks, from office coordinators to other CEOs, have contacted Christine to obtain information on achieving green certification for their businesses. It's a good thing that Citigate is part of a global communications network—the Huntsworth Group, who along with clients, vendors and neighboring businesses, stand to benefit from Citigate Cunningham’s green leadership.
2. List the URLs (web addresses) of any online news stories, press releases, or other documents that you would like the judges to see that support your entry. IMPORTANT: List each URL on a separate line, begin each URL with http://, and enclose each URL in square brackets. For example, [http://www.yourcompany.com/pressrelease.html]:
Cambridge GoGreen Awards Press Release http://www.wickedlocal.com/cambridge/news/x401621447/City-honors-green-businesses
City of Cambridge GoGreen Award http://www.cambridgema.gov/CDD/et/ggm/pdfs/2008_citigate.pdf
Citigate Cunningham's Building Acknowledged for Going Green in Boston Globe http://www.boston.com/lifestyle/green/articles/2008/08/28/bostons_biggest_property_owner_going_all_green/?s_campaign=8315
Life's Work: The New Workplace Perk: Gas by Lisa Belkin http://www.nytimes.com/2008/08/07/fashion/07Work.html?_r=1&scp=2&sq=citigate%20cunningham&st=cse&oref=slogin
For Press Releases: "Citigate Cunningham Earns GoGreen Business Award From City of Cambridge" and "Citigate Cunningham Is Now Certified As a Green Business" http://citigatecunningham.com/news/index.htm
Office of the Mayor Cambridge - Proclamation for Green Certification http://citigatecunningham.com/news/index.htm
3. Provide a brief biography of the nominee or the person or persons who lead the nominated organization (up to 100 words):
Christine has over 15 years of executive-level finance, technology, and strategic operations experience. At Citigate Cunningham, she oversees finance, operations, HR and IT. Christine previously held executive positions within Ziff Davis and Stanford University, where she currently serves as an academic advisor. Christine is a member of the Board of Directors for the Santa Clara County YMCA. Numerous contacts from her various professional networks, have contacted Christine to obtain information on achieving green certification for their businesses.
The word is spreading about Christine's success in converting Citigate Cunningham’s offices in less than a year's time to be more environmentally sustainable.
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