
Company: Dow Jones, New York, NY Company Description: Dow Jones & Company (NYSE: DJ; dowjones.com) is a leading provider of global business news and information services. Nomination Category: Company, Office & Product Awards Categories Nomination Sub Category: Best New Product or Service
Nomination Title: Dow Jones Wealth Manager: the Client-Loyalty Engine
1. Tell the story about this nominated product or service (up to 500 words). Describe its function, features, benefits, and sales to date. You may include hyperlinks to product photos and data sheets. IMPORTANT: Begin each link with http://, and enclose each link in square brackets; for example, [http://www.youraddress.com]:
Today, the pressing challenge for financial firms is to help their advisors deliver the highly customized service experience that affluent clients expect. Loyal clients are the key to a strong and profitable wealth management practice and according to CEG research, the most successful wealth managers establish close relationships with their clients by delivering a client- customized offering of services, products and communication.
In response, the next generation of Dow Jones Wealth Manager provides financial advisors with the information they need to build client loyalty and a strong, profitable customer base. Dow Jones Wealth Manager systematically maps trusted news from Dow Jones and other leading sources to client-specific investments and professional and personal interests. This Client News Match functionality enables advisors to better engage affluent clients and prospects with more frequent and meaningful communication centered on client’s needs, goals and passions, delivering a superior level of service that leads to more assets under management.
Now, advisors from firms of all sizes will be able to access Dow Jones Wealth Manager. Instead of spending hours searching for information of interest to each client, advisors can use Client News Matches to read Dow Jones Newswires, The Wall Street Journal and other premium sources from the client’s point of view. Then, advisors can develop a custom communication plan for each client, prospect or group of clients. Advisors also benefit from a Dow Jones Wealth Manager editorial team that selects news and information to keep them up-to- date on industry trends, investment products and practice management.
Dow Jones Wealth Manager is available via the Web and Web Service. The Web services version integrates Dow Jones’ XML-based programmatic interfaces into the systems critical to advisor productivity, such as CRM and contact management systems. The Web-based Dow Jones Wealth Manager provides streamlined access to targeted information so advisors can extend a high level of personal care and attention to all of their clients. Now, Dow Jones Wealth Manager offers:
• Client News Match – Custom profiles of each client’s holdings, interests and goals are mapped against the entire Dow Jones Wealth Manager content set. • Trusted and Premium Content – For the widest range of Client News Matches, Dow Jones Wealth Manager includes Dow Jones Newswires, all editions of The Wall Street Journal, Barron’s and SmartMoney, as well as leading national newspapers and 50 publications from Factiva. • Scrolling Headlines and Top Stories – Advisors will be up to speed and on top of news that may affect client holdings with continuous coverage of news and events worldwide. Headlines can also be launched in a separate browser. • Alerting and Saved Search – Searches are stored for speedy retrieval, and Alerts quickly highlight the topics that matter most to clients and prospects. • Wealth Manager Collections – To keep advisors on top of critical information, specialist editors select stories covering industry trends, investment products and practice management from Dow Jones and global industry and trade publications from Factiva, then summarize, rank and organize them into more than 20 collections.
2. List hyperlinks to any online news stories, press releases, product reviews, or other documents that support the claims made in the section above. IMPORTANT: Begin each link with http://, and enclose each link in square brackets; for example, [http://www.youraddress.com]:
Press Releases: http://www.dj.com/Pressroom/PressReleases/Other/US/2007/0205_US_DowJones_4555. htm
http://www.prnewswire.com/cgi-bin/stories.pl?ACCT=104&STORY=/www/story/03-22-2 007/0004551184&EDATE=
Flash
http://www.djnewswires.com/us/DowJonesWealthManager.htm
Sample Coverage:
• Securities Industry News: Dow Jones Takes Its Wealth Manager Up a Notch (subscription required) • Securities Industry News: Technology as a High-Touch Aid (subscription required) • Inside Market Data: DJ Revamps Wealth Manager (subscription required) • Wall Street and technology: Dow Jones Launches Wealth Manager Web Site • M2 EquityBites: New web version of Dow Jones Wealth Manager unveiled (subscription required)
Product Reviews:
In an interview with Securities Industry Mews, John J. Bowen Jr., founder and CEO of market research firm CEG Worldwide said, "Dow Jones has been supplying data for transactions and has had to move to a different model as well, and what they've come up with is a way to empower advisers. By totally automating the match between client interests and available news and information, the Dow Jones product brings advisers and clients into closer touch. "We've found that all advisers have knowledge of financial products, but so often they forget the importance of relationship--letting the client know that you're there for them.”
"Too many advisers are struggling, knowing that they have to change but not doing it," Bowen continued. "In transitioning from a transactional broker, they have to put the clients first and become their personal chief financial officer." He conceded that advisers could complete some searching tasks with Google, but it's time-consuming and not tailored. "I've known advisers who had assistants tearing out articles from magazines and the Wall Street Journal for clients," Bowen said. "This product just makes it easier to do."
3. Provide a brief (up to 100 words) biography about the leader(s) of the team that developed this nominated product or service:
As Senior Vice President and Chief Product Office for the Dow Jones Enterprise Media Group, Dennis Cahill has overall product revenue and technology responsibility for Content Technology Solutions within the Enterprise Media Group including: Dow Jones Newswires, Dow Jones Licensing Services and the Factiva product suite. As a member of the Leadership Team, Mr. Cahill plays a key role in influencing the overall company strategy.Previously, he was Vice President, Product, for Factiva, where he was instrumental in driving Factiva’s leadership status and innovator position in the business news and information marketplace by developing products that put advanced technologies to work solving customers’ strategic business issues. from the State University of New York, Buffalo.
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