Categories
Categories for the Stevie Awards for Women in Business have been revised for 2012.
Any number of entries may be submitted to any number of the following categories. The same entry may be submitted to multiple categories, if appropriate.
The eligibility period for 2012 entries extends from July 1, 2011 - your entries should describe achievements since that date. The only exceptions to this rule are the Best New Company, Lifetime Achievement, and web site, blog and app categories - there is no eligibility timeframe period for these categories.
Individual Categories
Company/Organization Categories
New Product & Service Categories
Communications & Marketing Categories
Media Categories
Individual Awards Categories
These categories will recognize the achievements since July 1, 2011 of individual female entrepreneurs and executives.
Entries to these categories require the following:
1. An essay of up to 500 words describing the nominated individual's achievements in the category since July 1, 2011
2. A biography of up to 100 words of the nominee
3. Optional (but highly recommended), a collection of supporting files and web addresses that you may upload to our server to support your entry and provide more background information to the judges.
The entrepreneur categories are for women who founded their organizations. The executive categories are for women who run all or some part organizations founded by others. Employee totals are for the entire organization.
1. Female Entrepreneur of the Year – Business Products –10 or Less Employees
2. Female Entrepreneur of the Year – Business Products –11 to 2,500 Employees
3. Female Entrepreneur of the Year – Business Products –More Than 2,500 Employees
4. Female Entrepreneur of the Year – Business Services –10 or Less Employees
5. Female Entrepreneur of the Year – Business Services –11 to 2,500 Employees
6. Female Entrepreneur of the Year – Business Services –More Than 2,500 Employees
7. Female Entrepreneur of the Year – Consumer Products –10 or Less Employees
8. Female Entrepreneur of the Year – Consumer Products –11 to 2,500 Employees
9. Female Entrepreneur of the Year– Consumer Products –More Than 2,500 Employees
10. Female Entrepreneur of the Year – Consumer Services –10 or Less Employees
11. Female Entrepreneur of the Year – Consumer Services –11 to 2,500 Employees
12. Female Entrepreneur of the Year – Consumer Services –More Than 2,500 Employees
13. Female Innovator of the Year – Government or Non-Profit –10 or Less Employees
14. Female Innovator of the Year – Government or Non-Profit –11 to 2,500 Employees
15. Female Innovator of the Year – Government or Non-Profit –More Than 2,500 Employees
16. Female Executive of the Year – Business Products –10 or Less Employees
17. Female Executive of the Year – Business Products –11 to 2,500 Employees
18. Female Executive of the Year – Business Products –More Than 2,500 Employees
19. Female Executive of the Year – Business Services –10 or Less Employees
20. Female Executive of the Year – Business Services –11 to 2,500 Employees
21. Female Executive of the Year – Business Services –More Than 2,500 Employees
22. Female Executive of the Year – Consumer Products –10 or Less Employees
23 .Female Executive of the Year – Consumer Products –11 to 2,500 Employees
24. Female Executive of the Year– Consumer Products –More Than 2,500 Employees
25. Female Executive of the Year – Consumer Services –10 or Less Employees
26. Female Executive of the Year – Consumer Services –11 to 2,500 Employees
27. Female Executive of the Year – Consumer Services –More Than 2,500 Employees
28. Female Executive of the Year – Government or Non-Profit –10 or Less Employees
29. Female Executive of the Year – Government or Non-Profit –11 to 2,500 Employees
30. Female Executive of the Year – Government or Non-Profit –More Than 2,500 Employees
31. Female Entrepreneur of the Year in Asia, Australia or New Zealand
32. Female Executive of the Year in Asia, Australia or New Zealand
33. Female Entrepreneur of the Year in Canada
34. Female Executive of the Year in Canada
35. Female Entrepreneur of the Year in Europe, the Middle East & Africa
36. Female Executive of the Year in Europe, the Middle East & Africa
37. Female Entrepreneur of the Year in Mexico, Central & South America
38. Female Executive of the Year in Mexico, Central & South America
39. Young Female Entrepreneur of the Year: This category will recognize the achievements of female entrepreneurs under the age of 30.
40. Maverick of the Year: This category will recognize the achievements of female individuals who have affected positive change on their companies and/or industries.
41. Lifetime Achievement – Business
42. Lifetime Achievement – Government or Non-Profit
These categories will recognize individual executives and entrepreneurs who have achieved accomplishments of significance over their entire careers. There is no eligibility period requirement for these categories.
43. Mentor or Coach of the Year – Business
44. Mentor or Coach of the Year – Government or Non-Profit
These categories will recognize the achievements of women who provided support and guidance to other women in the workplace.
45. Women Helping Women – Business
46. Women Helping Women – Government or Non-Profit
These categories will recognize the achievements of women who provided support and assistance to women in their communities.
47. Female Employee of the Year: This category will recognize the achievements of non-executive female employees. There is no entry fee for this category.
Company/Organization Awards Categories
These categories will recognize the achievements since July 1, 2011 of women-owned and -run organizations worldwide. To be eligible for these categories, an organization must be at least 50% owned by one or more women, and/or have a woman as its chief executive and at least 40% of its management team comprised of women.
Entries to these categories require the following:
1. An essay of up to 500 words describing the nominated organization's achievements in the category since July 1, 2011
2. A biography of up to 100 words of the leader of the nominated organization
3. Optional (but highly recommended), a collection of supporting files and web addresses that you may upload to our server to support your entry and provide more background information to the judges.
Note that employee totals are for the entire organization.
50. Company of the Year – Business Products – 10 or Less Employees
51. Company of the Year – Business Products – More Than 10 Employees
52. Company of the Year – Business Services – 10 or Less Employees
53. Company of the Year – Business Services – More Than 10 Employees
54. Company of the Year – Consumer Products – 10 or Less Employees
55. Company of the Year – Consumer Products – More Than 10 Employees
56. Company of the Year – Consumer Services – 10 or Less Employees
57. Company of the Year – Consumer Services – More Than 10 Employees
58. Organization of the Year – Government or Non-Profit– 10 or Less Employees
59. Organization of the Year – Government or Non-Profit– More Than 10 Employees
60. New Company of the Year: This category will recognize the achievements since July 1, 2011 of organizations that began operations after July 1, 2010.
61. Most Innovative Company of the Year – 10 or Less Employees
62. Most Innovative Company of the Year – More Than 10 Employees
63. Fastest Growing Company of the Year – 10 or Less Employees
64. Fastest Growing Company of the Year – More Than 10 Employees
65. Community Involvement Program of the Year
66. Employer of the Year
67. Technology Innovator of the Year
68. Management Team of the Year – 10 or Less Employees
69. Management Team of the Year – More Than 10 Employees
NEW PRODUCT & SERVICE AWARDS CATEGORIES
These categories will recognize new products and services introduced to the marketplace since July 1, 2011, created by or for women.
Entries in these categories require the following:
1. An essay of up to 500 words describing the nominated product or service: its features, functions, benefits, and performance to date
2. A biography of the leader of the team that developed the new product or service (up to 100 words)
3. Optional (but highly recommended), a collection of supporting files and web addresses that you may upload to our server to support your entry and provide more background information to the judges. These might include product reviews, product demonstration videos, etc.
70. Best New Product or Service of the Year - Beauty & Personal Care
71. Best New Product or Service of the Year - Fashion & Accessories
72. Best New Product or Service of the Year - Fitness, Health & Nutrition
73. Best New Product or Service of the Year - Home, Hobby & Leisure
74. Best New Product or Service of the Year - Media & Entertainment
75. Best New Product or Service of the Year - Other: for products and services not covered by one of the other five categories
COMMUNICATIONS & MARKETING AWARDS CATEGORIES
Entries in these categories require the following:
1. An essay of up to 500 words describing the nominated campaign: its genesis, development, planning, commission, and performance to date.
2. A biography of the leader of the team that developed the campaign (up to 100 words)
3. Optional (but highly recommended), a collection of supporting files and web addresses that you may upload to our server to support your entry and provide more background information to the judges.
80. Communications or PR Campaign of the Year: Recognizing excellence in public relations, press relations, and publicity programs by or for women since July 1, 2011.
a. Community Relations: campaigns/programs that aim to improve relations with communities in which the sponsoring organization has an interest, need or opportunity.
b. Crisis Communications: campaigns/programs undertaken to deal with an unplanned event and requiring immediate response.
c. Global Issues: campaigns/programs that demonstrate effective global communications implemented in at least two countries.
d. Internal Communications: campaigns/programs undertaken to inform or educate an internal audience, such as employees or members.
e. Issues Management: campaigns/programs undertaken to deal with issues that could extraordinarily affect ongoing business strategy.
f. Low Budget (under $10,000/€7000): campaigns/programs that cost no more than $10,000/€7000 to plan and implement.
g. Marketing – Business to Business: campaigns/programs designed to introduce new products or promote existing products or services to a business audience.
h. Marketing – Consumer Products: campaigns/programs designed to introduce new products or promote existing products to a consumer audience.
i. Marketing – Consumer Services: campaigns/programs designed to introduce new services or promote existing services to a consumer audience.
j. Multicultural: campaigns/programs specifically targeted to a cultural group.
k. Reputation/Brand Management: campaigns/programs designed to enhance, promote or improve the reputation of an organization with its publics or key elements of its publics.
l. Public Affairs: campaigns/programs specifically designed to influence public policy and/or affect legislation, regulations, political activities or candidacies.
m. Public Service: campaigns/programs that advance public understanding of societal issues, problems or concerns.
n. Social Media Focused: campaigns/programs designed to be implemented primarily through online social media.
81. Marketing Campaign of the Year: Recognizing excellence in marketing by or for women since July 1, 2011. Advertising campaigns are comprised of paid media only. Marketing campaigns may include a combination of paid media and other types of communication.
a. Business-to-Business Advertising Campaign of the Year
b. Business-to-Business Marketing Campaign of the Year
c. Consumer Advertising Campaign of the Year
d. Consumer Marketing Campaign of the Year
e. Mobile Marketing Campaign of the Year
f. Online Marketing Campaign of the Year
g. Retail/Merchandising Marketing Campaign of the Year
h. Small-Budget Marketing Campaign of the Year (<$3 million/€2 million)
i. Viral Marketing Campaign of the Year
MEDIA AWARDS CATEGORIES
Entries in these categories require the following:
1. An essay of up to 100 words describing the nominated work: its purpose and results to date.
2. The nominated work itself, which you should upload to our server via the new uploading tool on our online entry form.
3. Optionally, you can provide creative and production credits for the work, such as writers, creative directors, and programmers.
82. Website of the Year: Recognizing excellence in web sites created and maintained by or for women. There is no eligibility period requirement for this category - it doesn't matter when the site was first published..
83. Blog of the Year: Recognizing excellence in individual or company blogs created by or for women. There is no eligibility period requirement for this category - it doesn't matter when the blog was first published.
84. Smartphone or Tablet App of the Year: Recognizing excellence in smartphone and tablet apps produced by or for women. There is no eligibility period requirement for this category - it doesn't matter when the app was first published.
85. Video of the Year: Recognizing excellence in videos produced by or for women since July 1, 2011.
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