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Carmen Yazejian is President of Network9, a Web design firm in New York City, and chair of the final judging committee for the marketing awards categories in The 2013 (11th Annual) American Business Awards, the top business awards in the U.S.A.
As the president of Network9, you regularly post on your own blog. What advice do you have for businesses on beefing up their own social media presence?
Be proud of who you are, and know that you have something unique to contribute. Present a point of view only you can express, be entertaining, and have fun!
What item of news recently caught your eye and why?
I only read good news. It helps keep me positive and have continued faith in the good in people.
What is your favorite business app?
I have Zite on my iPad. It gets smarter about what I like to read, and does the legwork for me. I get to read a ton of great articles all in one place.
If you were to meet young people starting out in Web design, what career advice would you give them?
Learn your craft well: Know the technology and study good examples. Intern or work with a good studio. Always remember you are in service to your client, and place their success above all. Be respectful, read between the lines, communicate clearly and often, and be honest. Always give clients what they ask for, but go a step further and give them what they don’t always know they need.
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