Company: UPS, Atlanta, Georgia, USA
Entry Submitted By: T3
Company Description: UPS is a global corporation focused on enabling commerce around the globe. We are the world's largest package delivery company and a leading global provider of specialized transportation and logistics services, managing the flow of goods, funds, and information in more than 200 countries and territories worldwide.
Nomination Category: Web Site Awards and Blog Craft & Function Categories
Nomination Sub Category: Best Online Press Room
Nomination Title: UPS Pressroom
When was this web site or blog first published?
re-launched June 2009
Briefly describe this entry’s communications objectives and how it met those objectives (up to 100 words). Include here the URL of the nominated web site or blog. IMPORTANT: begin the URL with http://, and enclose the URL in square brackets - e.g., [http://www.ourwebsite.com]:
UPS Pressroom http://www.pressroom.ups.com/ was developed as a premiere
corporate media relations website. It uniquely caters to needs of journalists
and industry analysts, providing current, in-depth company news and resources,
driving traffic to key pages supporting company priorities and increasing
users’ awareness of UPS’s international presence. The site organizes
information into three categories to emphasize business priorities and make
content easy to find: Corporate, Products and Services and Sustainability.
Multimedia is featured throughout the site to help illustrate information.
Creating awareness of international presence is done through language and
country specific content. Updates can be received via email, RSS or Twitter.
List the appropriate creative and production credits for this entry:
UPS, Atlanta, GA – www.ups.com
MacQuarium, Atlanta, GA- www.macquarium.com
T3, Austin, TX – www.t-3.com