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IBA10 WinnerCompany: YOOX SpA, Zola Predosa (BO), Italy
Company Description: Established in Italy in 2000 by Federico Marchetti,yoox.com is the virtual boutique of Multi-brand fashion & design.
Nomination Category: Web Site Awards and Blog Categories
Nomination Sub Category: Retail

Nomination Title: yoox.com

When was this site or blog first published?

Established in Italy in 2000, yoox.com is the virtual boutique of Multi-brand
fashion & design

Briefly describe this entry’s communications objectives and how it met those objectives (up to 100 words). Include here the URL of the nominated web site or blog. IMPORTANT: begin the URL with http://, and enclose the URL in square brackets - e.g., [http://www.ourwebsite.com]:

http://www.yoox.com
Thanks to a direct relationship with designers, manufacturers and authorized
dealers, yoox.com is an infinite ever-changing source offering rare and
innovative styles that are difficult to find in traditional shops. On-going
research into new creative possibilities make yoox.com an innovative online
space offering exclusive collections by prestigious designers, a carefully
selected range of end-of-season clothing and accessories at accessible prices;
from vintage collectibles to capsule collections by cutting-edge designers and
a unique assortment of books and design.

Established in Italy in 2000, yoox.com has logistics centres and offices in
Europe, the United States and Japan and delivers to 67 countries worldwide.
Thanks to years of experience and online shopping expertise, yoox.com offers
its customers an exceptional quality of service characterized by: secure
payment, total privacy warranty; rapid UPS delivery with gift packaging; free
returns and refunds where required; efficient customer service via phone and e-
mail.

List the appropriate creative and production credits for this entry:

Federico Marchetti, Founder & CEO
Massimiliano Benedetti, Marketing Director
Alberto Grignolo, Commercial Director
Andrea Moretti, Interactive Service Director
Marco Di Pietro, Operations Director
Gabriele Tazzari, CTO;
Paolo Fietta, CFO

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