|
 Company: JWT International, The Netherlands
Company Division/Group: JWT
Company Description: JWT is a global marketing communications network with more than 200 offices in over 90 countries employing nearly 10000 professionals.
Nomination Category: Advertising Awards Categories
Nomination Sub Category: Telecommunications - Single Ad
Nomination Title: Womens Day
The date on which the media element(s) in this entry was first run, aired, or otherwise made public:
8th March 2010
Briefly describe this entry's communications objectives and how it met those objectives (up to 100 words):
http://www.youtube.com/watch?v=Nq47EWNTVig
The most important holiday in Russia, after New Year's Eve, is Women's day on
8th March.
MTS, the largest telco in Russia and CIS, decided this year to pay homage to
women's ability to multi-task. To acknowledge all the hard routine work they
often have to do, and encourage macho Russians to appreciate women's efforts on
more than just the one day a year.
The film stars Natalia Ishenko, the current world champion synchronized swimmer,
well known in Russia.
Provide the applicable creative and production credits for this entry:
Chief Creative Officer: Fernando Vega Olmos/Andrei Iliassov
Executive Creative Director: Alex Martinez
Creative Director Carles Puig
Copywriter: Oscar Galàn
Agency Producer: Diana Belmonte
Account Supervisor: Derek Turner-Smith
Advertiser's Supervisor: Damian Bradfield
Account Manager: Maria Chechelova
Producer: Juan Francisco Valderas/Inma Ibáñez
Director: Julio Del Álamo
D.O.P/Lighting/Cameraman: Christos Boudouris
Editor: Álamo Films
Music: Artist/Title Pepe Egea/Víctor Reyes
Sound Design/Arrangement: Jinglebox
Post Production: Serena
Post Production Director: José María Ramos
|
