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2008 Stevie winner

Company: Xactly Corporation, San Jose, California, USA
Company Description: Xactly Corporation is the market's first provider of on-demand Software-as-a-Service (SaaS) solutions for sales performance management. Used by sales and finance executives, Xactly’s suite of applications help companies - from SMBs to large enterprises - improve operational performance, optimize sales effectiveness, proactively manage risk and compliance, and maximize profits.
Nomination Category: Company & Office Categories
Nomination Sub Category: Best New Company

Nomination Title: Boosting Sales Performance is Xactly the Point

   1. Tell the story about what this nominated company achieved (up to 500 words). Focus on specific accomplishments, and relate these accomplishments to past performance or industry norms. Be sure to mention obstacles overcome, innovations or discoveries made, and outcomes:

          For years, companies have known that how they compensate their sales teams
          directly impacts business performance.  According to former chairman and CEO
          of GE, Jack Welch, “Show me a company’s various compensation plans, and I’ll
          show you how its employees behave.”  The right sales plans can motivate
          selling behavior to increase profits, control expenses and drive consistent
          quarter-over-quarter results.

          For most companies, however, the cost of traditional enterprise applications
          to automate this function is out of reach. Most still use complex spreadsheets
          to manage what are typically multi-million dollar cost centers in their
          businesses.  Instead of simplifying the process, they simplify their
          compensation plans – resulting in decreased sales motivation, less insight
          into the overall sales process, and individual sales results that aren't
          aligned with corporate objectives.

          In his earlier career as head of operations for Callidus Software, Xactly
          founder and CEO Christopher Cabrera found himself forced to walk away time and
          time again from sales opportunities because most mid-market companies simply
          couldn’t afford the initial costs and ongoing maintenance of an enterprise
          sales incentive compensation application.

          In contrast, the on-demand software delivery model was starting to gain
          noticeable traction.  Despite Cabrera’s evangelizing of the on-demand concept
          at Callidus, the company balked at having an on-demand offering.  Cabrera
          subsequently left Callidus to pursue this vision, and launched Xactly in March
          of 2005.

          His idea was to take this complicated and challenging function for most
          companies – managing sales compensation – and automate it in an on-demand
          fashion so it could be cost-effectively taken to the huge mid-market that had
          been hitherto underserved. In doing so, Xactly has been instrumental in
          radically opening up the market for sales compensation management to the
          broader market.

          In less than three years, Xactly has signed 100 customers.  And Xactly manages
          more compensation dollars, and more complexity, than any other on-demand
          vendor today.  In fact, Xactly software helps its current customers manage
          nearly $1 billion in sales compensation annually. 

          By far, Xactly’s top achievement ending 2007 was its breakout business
          performance:
          • Achieved 700% year-over-year revenue growth
          • Signed 200% more new customers (2006/2007)
          • Tripled customer subscriber base (2006/2007)
          • Achieved a 94.4% customer-renewal rate, far exceeding the industry
          average

          Also in 2007, Xactly completed its third round of financing, raising an
          additional 15 million dollars to help finance further growth.  And in April
          2008, the company completed its fourth round of financing – one of the
          market’s largest SaaS investments to date – for 30 million dollars. Total
          funding to date for Xactly is now 57 million dollars.

          Xactly is also pioneering a much larger, emerging market category called Sales
          Performance Management (SPM).  In 2006, Gartner predicted that “a sales
          performance management market will coalesce around best-of-breed vendors
          largely originating from the sales incentive compensation management market.”

          Building upon its current leadership in on-demand Sales Compensation
          Management (SCM) software, Xactly has been the first vendor to deliver upon
          the overarching Sales Performance Management market – forecast by analysts to
          reach 8.2 billion dollars by 2010.

   2. List hyperlinks to any online news stories, press releases, or other documents that support the claims made in the section above. IMPORTANT: Begin each link with http://, and enclose each link in square brackets; for example, [http://www.youraddress.com]:

          - Supporting Press Releases -

          XACTLY WINS COVETED 2008 CODiE AWARD
          May 27, 2008
          http://www.xactlycorp.com/news_events/pr_052708.php

          XACTLY WINS 2008 CRM EXCELLENCE AWARD
          May 5, 2008
          http://www.xactlycorp.com/news_events/pr_050508.php

          XACTLY CORPORATION SECURES $30 MILLION TO CEMENT LEADERSHIP POSITION IN SALES
          PERFORMANCE MANAGEMENT
          April 30, 2008
          http://www.xactlycorp.com/news_events/pr_043008.php

          XACTLY CHANGES THE GAME IN SALES PERFORMANCE VISIBILITY WITH ON-DEMAND
          ANALYTICS
          April 28, 2008
          http://www.xactlycorp.com/news_events/pr_042808b.php

          XACTLY NAMED TO JMP SECURITIES’ HOT 100: BEST PRIVATELY HELD SOFTWARE COMPANIES
          April 15, 2008
          http://www.xactlycorp.com/news_events/pr_041508.php

          XACTLY ACHIEVES BREAKOUT BUSINESS PERFORMANCE IN 2007
          January 28, 2008
          http://www.xactlycorp.com/news_events/pr_012808.php

          XACTLY NAMED 2008 COMPANY TO WATCH IN PERFORMANCE MANAGEMENT BY CMP'S
          INTELLIGENT ENTERPRISE
          January 7, 2008
          http://www.xactlycorp.com/news_events/pr_010708.php

          XACTLY ANNOUNCES XACTLY REWARDS FOR SALESFORCE.COM’S FORCE.COM
          December 11, 2007
          http://www.xactlycorp.com/news_events/pr_121107.php

          XACTLY SELECTED FOR THE 451 GROUP'S INNOVATOR SHOWCASE
          November 26, 2007
          http://www.xactlycorp.com/news_events/pr_112607.php

          LEADING ANALYST FIRM RATES XACTLY “PROMISING” IN 2007 MARKETSCOPE FOR SALES
          INCENTIVE COMPENSATION MANAGEMENT
          August 1, 2007
          http://www.xactlycorp.com/news_events/pr_080107.php

          XACTLY SECURES $15M SERIES C FINANCING
          April 23, 2007
          http://www.xactlycorp.com/news_events/pr_042307.php

          XACTLY NAMED TOP SOFTWARE INNOVATOR BY SAND HILL GROUP
          April 11, 2007
          http://www.xactlycorp.com/news_events/pr_041107.php

          XACTLY OUTLINES STRATEGIC PRODUCT ROADMAP FOR INDUSTRY-LEADING ON-DEMAND SALES
          COMPENSATION MANAGEMENT
          March 12, 2007
          http://www.xactlycorp.com/news_events/pr_031207a.php

          - Key News Coverage -

          EXCLUSIVE INTERVIEW: XACTLY CEO, CHRISTOPHER CABRERA
          Business Intelligence Network
          http://www.b-eye-network.com/spotlights/player/?spot=xactly_0408

          XACTLY GETS 30 MILLION IN NEW FINANCING
          Silicon Valley Business Journal
          April 30, 2008
          http://triangle.bizjournals.com/triangle/othercities/sanjose/stories/2008/04/28/daily51.html?t=printable

          ANALYTICS IS XACTLY WHAT SALES TEAMS NEED
          DestinationCRM
          April 30, 2008
          http://www.destinationcrm.com/articles/default.asp?ArticleID=7894

          INTERVIEW WITH XACTLY CEO, CHRIS CABRERA
          TMCNet
          February 22, 2008
          http://blog.tmcnet.com/telecom-crm/2008/02/22/interview-with-chris-cabrera-ceo-xactly.asp

          XACTLY VISITS MORE LOCATIONS ON ITS SALES PERFORMANCE ROADMAP, GIVES FORCE.COM
          A RIDE
          The 451 Group
          http://www.xactlycorp.com/news_events/451_ImpactReport_mar08.pdf

   3. Provide a brief (up to 100 words) biography about the leader of this nominated company:

          Christopher Cabrera is the president and CEO of Xactly. Prior to founding
          the company, he was senior VP of operations for Callidus Software, an on-
          premise incentive compensation management company. Under his leadership, the
          company acquired more than 100 customers, and grew annual revenues from zero
          to greater than $75 million and a successful IPO in 2003.  Before joining
          Callidus, he served as director of North American channel sales at Silicon
          Graphics.  Mr. Cabrera earned a bachelor's degree in business administration
          with an emphasis in entrepreneurship from USC and a master’s degree in
          business administration from Santa Clara University.

 

 

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