
Company: KB Home Company Description: KB Home is one of America's premier homebuilders with operating divisions in some of the fastest-growing areas in the U.S. The company's majority-owned subsidiary is one of the largest homebuilders in France. KB Home, a Fortune 500 company also operates a full-service mortgage company. Founded in 1957, KB Home was the first homebuilder to be listed on the New York Stock Exchange. Nomination Category: Company, Office & Product Awards Categories Nomination Sub Category: Best Overall Company
Nomination Title: KB Home
Tell the story about what this nominated company achieved in 2003 (up to 500 words). Focus on specific accomplishments, and relate these accomplishments to past performance or industry norms. Be sure to mention obstacles overcome, innovations or discoveries made, and outcomes:
Named Smart Money magazine’s Top Stock of the Year for 2003, KB Home delivered homes to 27,331 families in the U.S. and France in fiscal 2003. Revenues were $5.85 billion, up 16% from 2002. Chairman and CEO Bruce Karatz attributes much of this growth to strong fundamentals, its KBnxt business model and meeting customer needs.
Macroeconomic, demographic and competitive trends along with lower interest rates contributed to a strong housing market in 2003. KB Home capitalized with a strategy maximizing geographic and product diversity – building homes coast to coast for first time as well as move-up and empty nester buyers.
KB homes range from modest single family homes in Albuquerque for approximately $80,000 to sophisticated condominiums for urban professionals in Denver, and spacious California homes that approach $800,000.
In an industry ripe for consolidation, in 2003, KB Home expanded geographically with several important acquisitions, including Colony Homes – establishing divisions in Atlanta, Raleigh, and Charlotte; Zale Homes – moving KB Home into the Midwest in the strong Chicago market; and South Carolina-based Palmetto Traditional Homes – further expanding its Southeast footprint. These acquisitions coupled with organic growth including two new Florida divisions, positioned KB Home in 34 of the top 75 growth markets across the U.S.
KB Home embraces a one-brand philosophy, supported by groundbreaking national promotions such as building a 3,000 sq. ft. home in the middle of Manhattan on the popular daytime TV program, LIVE with Regis and Kelly, as well as operational initiatives focused on a commitment to quality and customer satisfaction. KB Home launched an all-new companywide sales office redesign in 2003 giving KB homebuyers across the country the same streamlined experience. In 2003, the company also became the first large homebuilder to implement the National Association of Home Builders subcontractor certification program nationally to ensure efficiency and consistent quality across its growing business.
By pre-selling its homes, KB Home increases visibility and reduces risk of oversupply while returning the power of choice to homebuyers - providing more than 5,000 custom options at its KB Home Studio. Standard features and floor plans are designed based on regional buyer preference surveys. KB homebuyers then personalize their home by selecting the features and upgrades that meet their needs and budget - all before the company ever breaks ground on a new home. This model consistently brings in solid results. By year-end, KB Home had a healthy sales backlog of $3.1 billion, up 31% from the same period a year ago, and representing approximately 6 months of deliveries. KB Home’s independently measured customer satisfaction rate is 94% and its Austin and Las Vegas divisions ranked top-three in JD Power homebuilder customer satisfaction surveys.
KB Home’s success is the result of hard work by a dedicated team. Out of 5,000 employees there have been more than 1,000 promotions or transfers within the company over the last year alone. In an era of job-hopping, the average tenure of KB Home senior corporate officers is more than 14 years.
List hyperlinks to any online news stories, press releases, or other documents that support the claims made in the section above. IMPORTANT: List each link on a separate line, begin each link with http://, and enclose each link in square brackets; for example, [http://www.website.com]:
Voted “Stock of the Year” by Smart Money magazine: http://www.smartmoney.com/onedaywonder/index.cfm?story=20031231
KB Home makes BusinessWeek 50 List: http://www.businessweek.com/magazine/content/04_14/b3877647_mz073.htm http://www.businessweek.com/magazine/content/04_14/b3877601_mz073.htm
KB Home on Fortune 500: http://www.fortune.com/fortune/subs/fortune500/industrysnapshot/0,19721,30,00.html
KB Home on Fortune 2000 of World Leading Companies http://www.forbes.com/2004/03/24/04f2000land.html
Earnings for 2003: http://phx.corporate-ir.net/phoenix.zhtml?c=111266&p=irol-newsArticle&t=Regular&id=479410&
KB Home Becomes First Big Builder to Adopt National Housing Quality Certification Program Nationwide http://phx.corporate-ir.net/phoenix.zhtml?c=111266&p=irol-newsArticle&t=Regular&id=463842&
J.D. Power and Associates National Study Places KB Home Customer Satisfaction Among Top Builders in 2 Markets http://phx.corporate-ir.net/phoenix.zhtml?c=111266&p=irol-newsArticle&t=Regular&id=449471&
REGIS & KELLY, KB HOME MAKE THE AMERICAN DREAM COME TRUE FOR ONE LUCKY VIEWER http://www.kbhome.com/admin/pr-PRDetailViewer.asp?id=52
Provide a brief (up to 100 words) biography about the leader of this nominated company:
Bruce Karatz Chairman/CEO
Bruce Karatz has led KB Home during a period of immense growth, delivering 27,331 homes in fiscal 2003 compared with less than 4,000 homes delivered annually before he became CEO in 1986. Under Karatz’s leadership, KB Home’s mission has been to create highly personalized homes for families at prices they can afford. During his tenure, over 375,000 families have achieved the American Dream in a KB Home. Karatz serves on the Board of Directors of several US companies and organizations, and is involved in numerous philanthropic endeavors.
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