
Company: ARAG, Des Moines, IA Company Description: ARAG is a global leader of legal insurance. Legal Insurance is based on a traditional healthcare PPO model. It provides people with quality, affordable and accessible resources to resolve everyday legal matters. As the pioneer of the legal insurance category, ARAG has more than 70 years of experience. We serve Fortune 500 companies and protect 15.5 million people and their families - worldwide. Nomination Category: Customer Service Categories Nomination Sub Category: Customer Service Team of the Year
Nomination Title: ARAGs Call Center Customer Service Team
Tell the story about what this nominated team achieved since January 1 2008 year (up to 500 words). Focus on specific accomplishments, and relate these accomplishments to past performance or industry norms. Be sure to mention obstacles overcome, innovations or discoveries made, and outcomes:
ARAG strives to provide the best customer experience with every contact. In 2008 ARAGs Customer Care call center placed intensified focus on listening to our customers needs to increase overall satisfaction, while protecting them from legal and financial hardships. It is our belief that allowing open avenues of communication for continuous learning and growth creates a foundation for increased customer retention.
2008 brought great honor to our company, as Customer Care was awarded the “Certified Center of Excellence,” for a second year in a row by the leading call center benchmarking firm, Benchmarkportal. Sponsored by Purdue University, Benchmarkportal’s certification of excellence is given based on actual call center metric results including, abandonment rate, average speed of answer, complaint resolution, training/QA, and independent satisfaction survey results. The reports for these metrics are verified by the benchmarking firm for accuracy. Out of more than 50,000 companies in the Benchmarkportal database, only 5-7% have the overall performance results to even be considered for the certification. Of those few receive the honor and even less in multiple consecutive years. This recognition is an example of the extraordinary work of this team to exceed raised expectations on performance standards
This year, the Customer Care department went further by not only looking at the comments collected from satisfaction surveys and using them to implement change, but also by setting up a way to collect and track feedback offered during our phone interactions. We used that additional information to find and improve processes within the department, and also provided feedback to other affected departments within ARAG to help foster change in all areas of the company.
Our desire to ensure a quality experience for our customers relies heavily on our staff. We are distinguished from other call centers by maintaining low employee turnover. For 2008 turnover was less than 10% for people leaving the organization. ARAG encourages personal and professional growth for employees through various forms of health and business education, to help them excel on their career paths. Further, we developed additional departmental employee recognition programs for our staff for providing ideas for change, problem resolution, going above and beyond to assist customers, etc. In 2008 this dedication to our associates was seen through their commitment to their jobs and to our customers.
Protecting our customer’s rights and assets is at the forefront of our minds whenever customers contact us. In the past year we have seen an increase in debt matters, foreclosures, bankruptcies, etc., and simplifying the legal world for our customers is what ARAGs Customer Care prides itself on. Our mission and purpose with every customer is to provide valued assistance and make it easy for them to select ARAG as their first choice, by setting a standard of quality for the legal insurance industry. For 2008, this customer service department went that essential extra mile.
List hyperlinks to any online news stories, press releases, or other documents that support the claims made in the section above. IMPORTANT: Begin each link with http://, and enclose each link in square brackets; for example, [http://www.youraddress.com]:
http://www.prweb.com/releases/2007/12/prweb575840.htm
http://www.benchmarkportal.com/pressrelease/2008/10/29/arag-recognized-as-center-of-excellence-for-customer-service
http://www.newsguide.us/business/insurance/ARAG-Recognized-as-Center-of-Excellence-for-Customer-Service
http://www.hr.com/sfs?t=/contentManager/onStory&e=UTF-8&i=1116423256281&l=0&ParentID=1170434051474&StoryID=1225720258813&highlight=1&keys=%5C%22ARAG%5C%22<=0&active=no
http://m.dmregister.com/news.jsp?key=350690&rc=bn
http://www.eumarketingportal.de/web/index.cfm/ARAG:__Ausgezeichnet:_Kundenservice_punktet_in_den_USA/:var:site:ausgabe:katID:20:contentID:18334:siteref:suche
http://www.videotelefonie-umts.de/nachrichten/news/rss/131274.html
Provide a brief (up to 100 words) biography about the leader(s) of the nominated team:
Ann Dieleman is ARAGs Senior Vice President and Chief Marketing Officer. She provides leadership for Product Development, Marketing, Client Management and Customer Care, to increase account performance and growth. She serves as a member of the executive team charged with linking corporate strategy to business execution. Ann has earned a master’s degree from Drake University.
Angela Ballantine is ARAGs Customer Care Center Director. She has 15 years of experience with ARAG and has been responsible for overseeing the Customer Care Center for eight years in the handling of customer calls, training, sales, and customer concerns. Angie has her Paralegal degree.
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