Company: EffectiveUI, Denver, CO
Company Description: EffectiveUI is an award-winning solution provider of rich Internet applications, delivering highly usable, interactive, expressive Web sites and applications. With expertise in user experience strategy, design, application development and usability testing, EffectiveUI helps today’s most respected brands deepen customer engagement by enabling dynamic, compelling customer interactions.
Nomination Category: Interactive Multimedia Categories
Nomination Sub Category: Training

Nomination Title: InVisM RealityV / EffectiveUI

The date on which this nominated production was first distributed or otherwise made public:

October 15, 2008

Briefly describe this entry’s communications objectives and how it met those objectives (up to 100 words). Provide here the URL of your nominated production:

http://www.effectiveui.com/ig
Intelligence Gaming’s RealityV is a virtual reality training solution used by
the U.S. military to prepare service members for deployment to the Middle East.
This breakthrough video technology allows soldiers, wearing a head-mounted
display, to experience real-time, live-action cultural and combative situations
in a 360-degree, audio/visual training environment.

The application safely places trainees in real-life scenarios to experience what
simulated hostile situations on foreign soil, where understanding and proper
reactions to cultural differences can result in life or death. This innovative
training solution assesses preparedness and determines the trainee’s ability to
handle the challenges of unfamiliar, often dangerous, situations. The
application also has potential uses in medical and other industries.

List the appropriate creative and production credits for this entry: Advertising Agency/City: Client: Art Director: Cinematographer: Creative Director: Designer: Director: Illustrator/City: Music Producer/City: Photographer/City: Printer/City: Producer: Production Company/City: Programmer: Writer: Web Development Firm/City: